What is Fractional CMO?
Not every business needs—or can afford—a full-time Chief Marketing Officer. A fractional CMO provides part-time marketing leadership and strategy, offering high-level expertise without the full-time cost.
These professionals bring experience across areas like SEO, PPC, sales, data analysis, and social media, often specializing in specific niches to deliver targeted, cost-effective solutions.
As your Fractional CMO, I will:
Define and execute a winning marketing strategy.
Deliver consistent and measurable results.
Optimize your messaging and positioning.
Build systems to support sustainable growth.
Benefits
01
Achieve measurable results in 6-9 months.
02
Expand your franchise at no extra cost to brokers.
03
Grow your customer value quickly without complicated marketing funnels.
04
Get a dedicated marketing leader focused on your goals.
The Fractional CMO for Franchise Businesses
Hi, I’m Nick Konkov. As a Fractional Chief Marketing Officer, I specialize in providing strategic marketing solutions tailored for franchise owners, helping them scale operations, attract new franchisees, and optimize their marketing efforts for measurable success.
With years of experience in digital marketing, influencer campaigns, and project management, I help businesses achieve outstanding results.
My past achievements include leading a $1 million initiative for the TOP 100 USA Entrepreneurs project and managing marketing campaigns for major brands such as Vodafone, Adidas, Dove, PUMA, Binance, and HUGO in collaboration with artists from ENKO, Ukraine's leading music label.
The Fractional CMO for Franchise Businesses
Hi, I’m Nick Konkov. As a Fractional Chief Marketing Officer, I specialize in providing strategic marketing solutions tailored for franchise owners, helping them scale operations, attract new franchisees, and optimize their marketing efforts for measurable success.
With years of experience in digital marketing, influencer campaigns, and project management, I help businesses achieve outstanding results.
My past achievements include leading a $1 million initiative for the TOP 100 USA Entrepreneurs project and managing marketing campaigns for major brands such as Vodafone, Adidas, Dove, PUMA, Binance, and HUGO in collaboration with artists from ENKO, Ukraine's leading music label.
A KPI-driven Fractional Chief Marketing Officer for your organization
CMOx Engaged
-
10 hours of expert leadership per week
-
Implements the Functional Marketing® Framework
-
Establishes KPIs, reporting, and refines positioning
-
Functional Marketing Systems Map delivered within 30 days
-
Quarterly Planning calls
-
Weekly Sprint Planning and Review calls
-
Daily team stand-ups
-
Hire, train, evaluate, and manage vendors, employees, and contractors
-
3-month minimum commitment for high-impact results
CMOx Half-Day Consultative Strategy Session
-
Uses the Functional Marketing Framework to focus your marketing strategy
-
Customized and tailored to your company’s specific needs
-
~14-day Preparatory Period via email correspondence
-
Immediate marketing punch list
-
Identification of blind spots
-
Marketing campaigns for the next 3-6 months
CMOx Advisor
-
Available after a 90-day sprint with CMOx Engaged or a Half-Day Strategy Session
-
Quarterly Planning calls
-
Twice-monthly Sprint Planning calls
-
Unlimited email correspondence
-
Access to marketing campaign Standard Operating Procedures (SOPs)
-
Grow long-term with minimal financial risk
-
6-month commitment
Digital Marketing for Franchises
01
Local SEO
Local SEO is essential for one key reason: your customers need to find you. For franchises, being part of a well-known brand gives you a unique advantage—customers are often familiar with the brand and more willing to choose your business, as they likely already trust the name.
02
PPC Management
Maximize ROI with targeted, data-driven paid advertising campaigns.
03
Content marketing
A great way to build authenticity and authority for your franchise is by creating content that truly represents it. While some franchises rely on duplicate content provided by a centralized marketing team—which can work in certain situations—it’s not always effective. Producing unique content that highlights your franchise as a trusted and knowledgeable resource can attract return visitors and potential customers.
04
Analytics & Performance
Uncover opportunities and optimize them.
05
PPC
Every franchise has its own unique goals, so a one-size-fits-all approach to paid search won’t be effective. While certain elements of your ads will naturally align with your brand, incorporating localized ad copy is essential. As with any PPC campaign, conducting thorough keyword research and optimizing your landing pages will help drive the leads you’re aiming for.
Get Your Free Consultation
Ready to Scale? Let’s Talk Marketing!
Muster Agency LLC, 1477 W Lake St.,
Minneapolis, MN 55408
nick.konkov@musteragency.com
+1 (646) 479-5062
nick.konkov@musteragency.com
+1 (646) 479-5062
Muster Agency LLC, 1477 W Lake St.,
Minneapolis, MN 55408
The Fractional CMO for Franchise Businesses
Hi, I’m Nick Konkov. As a Fractional Chief Marketing Officer, I specialize in providing strategic marketing solutions tailored for franchise owners, helping them scale operations, attract new franchisees, and optimize their marketing efforts for measurable success.
With years of experience in digital marketing, influencer campaigns, and project management, I help businesses achieve outstanding results.
My past achievements include leading a $1 million initiative for the TOP 100 USA Entrepreneurs project and managing marketing campaigns for major brands such as Vodafone, Adidas, Dove, PUMA, Binance, and HUGO in collaboration with artists from ENKO, Ukraine's leading music label.
